Opel to invest 11 billion euro's in new cars

Blog 3: Opel to invest 11 billion euro's in new cars

In this time of crises, a lot of companies cut jobs, to stay profitable. Is it possible that a company that cuts 8300 jobs across Europe is still able to invest? Of course it is, I found an article about a company that wants to invest in new cars after reducing jobs.

Opel is the one I am talking about. Opel is a unit of General motors’ that will invest 11 billion euro’s in “a new product offensive" over the next five years. The investment is part of a plan to break even within two years. The company hopes that the European governments will give some financial support to realize this project. When the governments will give their support, they’ll invest in Opel and give them the opportunity to grow again and to come to the final goal: breaking even.

How does Opel get back in business?
First, Opel will be launching eight new models this year, and another four in 2011. Moreover, the carmaker wants to be a leader “in alternative propulsion in Europe". In addition, Opel also has some plans for its electric car, the “Ampera”. Finally, they will begin to export towards the Middle East and Asia Pacific, where it is economic still viable.

I think, the people in Belgium who were working at Opel and were fired, have a bad feeling when they are reading this news. Countries like Germany provide more jobs than other countries and new jobs are sooner available and in larger quantities. This news gives a mixed feeling. The people who are getting a new job are lucky, it's good for the economic situation worldwide because of the economical crisis.

It’s good that they will introduce new models so they can improve their cars, they can attract a larger audience, earn more money,... They are also looking for an electric car which is very good for our environment and for the future of our children.